In a Willem James Cowan song, the entire world spills out from the smallest detail. He never sacrifices the vividness of the narrative for a borrowed platitude or a hackneyed phrase. Writing and recording in London, Ontario, Cowan draws inspiration from great wordsmiths like Elliot Smith, Dan Mangan, Joni Mitchell, and Sufjan Stevens. He lets his characters breathe in the verses and choruses, and he’s laser-focused on the emotion and authenticity tucked into the dark corners of his stories. In “Apartment” he sings of nostalgia and how we are haunted by the ones we’ve loved: “Three years from tonight / I won’t remember your body / But I will remember your light / Alone in an airport lobby”. His taut hooks and driving rhythms draw us into the narrative, rooting for the characters as they careen toward salvation or demise.

Cowan’s process is varied but often begins with a few chords and a mumbled melody until something sticks. Perhaps his focus on lyrics stems from his discomfort with placeholders. Where many songwriters start with nonsense or simple phrases and write the final lyrics in the editing stage, Cowan’s unfold as the song progresses. The story never takes a back seat to the overall creation, and the songs carry this clarity into the studio and the live show. Cowan’s alternately confessional and celebratory show has graced the stage of NXNE, VENUExVENUE, and Summerfolk where he left audiences wondering whether they want to cry sad or happy tears.

TUNES@NOON at the Aeolian is supported with thanks to the Paul Seed Fund through London Community Foundation and is a London UNESCO City of Music project.